Press - US
The 10 Best Conditioners of 2023 for Every Hair...
An essential step in any hair care routine, conditioner's primary purpose is to add moisture back into your hair after shampooing, which keeps your hair hydrated, nourished, and strong. But...
The 15 Best Hair Bonding Treatments for Dry, Da...
We love a good blowout or fresh color to elevate our look instantly. But the catch is that these treatments can eventually make our hair appear dry, brittle, and lackluster—and...
ELLE’s 2023 Future of Beauty Awards
Our email boxes have been full, our desks have been cluttered, and our skin and bodies have been tested. To find the winners of this year’s Future of Beauty Awards,...
The best shampoos for damaged hair, according t...
Although this is technically not a shampoo, Jordan recommends this pre-wash, which she says helps relink the bonds that make up the molecular core of your hair. Not only does...
The Top Hair-Care Trends of 2024 Prove Healthy ...
Phillips confirms this interest translates from the salon chair to the beauty shelves. “Guests [at Ulta] are gravitating toward shampoo, conditioner, and styling products that feature bonding concentrates to reverse...